Luma is a calm booking OS for boutique studios — Pilates, yoga, barre, spin, dance, and small gyms. It handles class reservations, waitlists, membership tracking, and a shareable schedule page, without the weight of legacy studio software.

Do my members need an app or an account to book?

No. Reservations are free and take a couple of taps — nothing to download, no account to create. You share one link or embed the schedule on your site.

How long does setup take?

Under three minutes. You name your studio, pick your vertical, and Luma seeds a room, a sample class, and this week's schedule. No credit card is required to start your 14-day trial.

Can I take payments through Luma?

Reservations are free to book, and you track memberships and class packs manually with an optional note or receipt photo. Charging students directly through Luma is on the roadmap.

Every studio starts with a 14-day free trial, no card required. After that it's one simple flat monthly rate — see the pricing page.

The calm way to run your studio.

Bookings, waitlists, and memberships in one quiet place — the calm alternative to heavy, expensive studio software. Live in under three minutes.

Start free See pricing

No card required · 14-day trial · live in minutes

A studio member mid-practice in a calm, sunlit space

Reformer Flow6:30 PM

4 spots openYour spot · Reformer 7 ✓

Built for your kind of studio

Spot-based or open-floor, Luma fits the room you already run.

PilatesReformer studio, spot booking YogaOpen floor, mat spaces BarreOpen floor group classes SpinBike studio, spot booking DanceOpen floor studio GymOpen floor training

The case for reservation-first booking.

Independent industry data on how people book, why they stay, and where studio owners lose their time. Every figure is sourced.

Members pick studios they can book online.

94%of people are more likely to choose a provider that offers online bookingSource: GetApp survey, 2021

Online booking quietly kills no-shows.

1.8%no-show rate for appointments booked online — versus 5.9% booked by phoneSource: Frontiers in Digital Health, 2025

A third of members walk away every year.

66.4%average member retention across fitness businesses — roughly a third leave each yearSource: Health & Fitness Association, 2024

Small-group training is at a record high.

32.3%of members trained in small groups — a historic highSource: Health & Fitness Association, 2024

Reservation-first classes are booming.

+66%year-over-year growth in Pilates bookings — the most-booked workout worldwideSource: ClassPass 2025 Look Back, via SGB Media, 2025

Admin quietly eats a third of your week.

36%of an entrepreneur's work week goes to small administrative tasksSource: Time Etc survey, via Forbes, 2023

Tap an open spot. It's yours, instantly.

Reformer Flow · 6:30 PM

Pick your spot live

2 spots openYour spot · Reformer 7 ✓

Legacy software runs your studio. Luma gets out of the way.

The real cost of old studio software was never the license — it was the setup, the training, and everything it asked of your members. Luma removes all three.

Legacy studio software

Priced per booking, per SMS, per extra feature — the bill grows as you do.
Weeks of onboarding and a mandatory setup call before your first booking.
Members forced to download an app and make an account just to reserve.
A dense back-office you need training — and a manual — to operate.
Contracts, setup fees, and a sales call before you can even see a price.

Luma

One flat monthly rate. No per-booking fees, no per-message charges, no add-ons.
Live in under three minutes — no onboarding call, no card to start.
Members reserve in two taps. No app to install, no account to create.
One calm calendar. If you can read a schedule, you can already run it.
Transparent pricing on the page, and a 14-day trial that starts free.

A diverse group of studio members together after class

Calm for you. Effortless for them.

Members reserve in two taps — no app, no account, no friction. You run the day from one quiet calendar instead of five browser tabs. The software gets out of the way, so the studio can be the thing people remember.

Set up your studio

Live in three steps

01
Add your studio
Name it, pick your vertical, and Luma seeds a room, a sample class, and this week's schedule. Live in under three minutes — no card required.
02
Share your page
Send your link or embed the schedule on your own site. Members reserve a free spot in a couple of taps — no app, no account.
03
Run your day
Rosters, check-ins, waitlists, and memberships in one calm calendar. Everything in one place, nothing you don't need.

Frequently asked questions

What is Luma?: Luma is a calm booking OS for boutique studios — Pilates, yoga, barre, spin, dance, and small gyms. It handles class reservations, waitlists, membership tracking, and a shareable schedule page, without the weight of legacy studio software.
Do my members need an app or an account to book?: No. Reservations are free and take a couple of taps — nothing to download, no account to create. You share one link or embed the schedule on your site.
How long does setup take?: Under three minutes. You name your studio, pick your vertical, and Luma seeds a room, a sample class, and this week's schedule. No credit card is required to start your 14-day trial.
Can I take payments through Luma?: Reservations are free to book, and you track memberships and class packs manually with an optional note or receipt photo. Charging students directly through Luma is on the roadmap.
What does it cost?: Every studio starts with a 14-day free trial, no card required. After that it's one simple flat monthly rate — see the pricing page.

Start taking bookings today.

Set up your studio in under three minutes. Free to start, no card required.

Start free